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Latest Fuel Articles.
Resources to strengthen your online strategies.
Website and eCommerce growth guidelines, online consumer behaviour and the latest Customer Experience trends. Stay tuned for articles that will strengthen your online strategy and Fuel your business online.
Exploring Alternatives to Shopify and WooCommerce: How Oncord Can Accelerate Your Business Growth
In the ever-evolving digital landscape, a robust online presence is paramount for business success. While e-commerce giants like Shopify and WooCommerce are popular choices, they might not be the perfect fit for every enterprise. Introducing Oncord - a dynamic web Content Management System (CMS) equipped with built-in marketing and automation tools, offering a comprehensive solution to elevate your business.
Driving Business Growth Through High-Performance ecommerce Websites in NZ & AU
In the competitive world of eCommerce, having a well-built, high-performing website is crucial for business growth. At FUEL, we specialise in creating custom eCommerce websites that are designed to help businesses across New Zealand and Australia thrive. Whether your focus is B2C or B2B, our expertise in building websites with seamless integrations and optimised user experiences ensures that your online platform not only meets but exceeds market demands. Discover how FUEL can transform your digital presence and drive your business to new heights.
Why a Good Score in Google PageSpeed Insights is Crucial for Your Website
In today's fast-paced digital world, where user attention spans are shorter than ever, ensuring your website is quick and efficient is more critical than ever. A key metric in this endeavour is your website's Google PageSpeed Insights score. Here's why a good score is not just a technical nicety but a vital component for your website's success and organic search engine optimisation (SEO).
The Importance of Personalised Website Training
You've hired a professional web development agency to build a custom website for your business, that's a great first step. But even the most beautifully designed, functionally robust website is only as good as your ability to use and maintain it properly. That's why personalised training directly from your web development team on how to use the admin area of your new site is absolutely crucial. Here are a few key reasons why this hands-on training is so important:
Behind the Scenes: How We Collaborate with Clients on Custom Website Designs
Collaborating with clients on custom designs involves a comprehensive, transparent process that ensures both parties are aligned on expectations and project scope. This article delves into our well-tested and evolved approach, from the initial meeting to the post-launch monitoring, to provide an insider's view of how we create custom designs that meet our clients' needs.
Why It Can Be Beneficial to Increase Your Digital Marketing Budget in a Recession
In the face of economic downturns, businesses often encounter a myriad of challenges that threaten their survival and growth. A recession, with its hallmark features of reduced consumer spending, heightened unemployment rates, and overall economic decline, prompts a reflexive tightening of belts among businesses across the board. The marketing budget, viewed by many as a variable expense, is frequently one of the first areas to face cuts in an effort to conserve resources. However, this conventional approach to recessionary pressures overlooks a critical opportunity for growth and competitive advantage - increasing the digital marketing budget.
Boost Your Google Rank: Mastering Keywords & SEO Strategies
Navigating the digital marketing landscape to secure a prime position in Google's search outcomes is akin to discovering treasure. It's not merely about being seen; it's about affirming your website as a trustworthy information source, drawing in more visitors, and ultimately, converting those visitors into devoted customers. But how do you enhance your Google rankings for your chosen keywords? And crucially, how do you pinpoint the most effective keywords for your website?
The Importance of Nurturing Your eCommerce Customers
In today's fast-paced digital world, eCommerce businesses are constantly seeking innovative ways to stand out and retain customers. The key to sustainable growth and customer loyalty lies not just in acquiring new customers but in nurturing existing ones. This is where the significance of understanding customer journeys and leveraging marketing automations comes into play. Moreover, having a comprehensive digital marketing suite like Oncord can streamline this process, ensuring that your business remains a step ahead.
The Benefits of Custom Integrations VS Off-the-shelf integrations
In today's fast-paced digital world, the efficiency and seamlessness of an online business's operations are paramount. Whether you're operating in the B2B (business-to-business) and/or B2C (business-to-consumer) space, a well-integrated website can be the difference between a user-friendly experience and a customer lost to competitors.
Why Controlling Your Website is Crucial for Every Client
In today's digitally-driven age, having a website is a necessity for businesses. However, it's not just about having a site; it's about controlling it. When it comes to owning and managing a website, autonomy is key..
Why You Need Separate eCommerce Websites for Each Country: Unpacking the Benefits
Are you looking to take your eCommerce business to new heights by expanding globally? Unleash the untapped potential of your brand by crafting separate websites for each country. In our latest blog, we delve into the key benefits of this strategic decision – from personalized user experiences, precise inventory control, improved SEO to regulatory compliance. Discover how this approach could redefine your global eCommerce strategy, tune into customers' needs like never before, and set you apart in a fiercely competitive landscape. Dive in now to discover why separate can mean superior in the world of international eCommerce.
Affiliate Marketing : Boost Your Ecommerce Game
Ever felt like you're shouting about your ecommerce products into a void, with slow sales and low visibility? Or struggling to build that critical customer trust? Well, prepare for a revelation! Get ready to discover the power of affiliate marketing, the unsung hero that can transform your ecommerce game overnight. In this blog, we're going to dive into the magic of affiliate marketing, showing you how it can skyrocket your sales, get your products buzzing online, and build rock-solid trust with your customers.
